Delivering Organic, Hormone-Free Milk with Purpose and Purity

Clean and responsive WordPress build for an international organic dairy brand with multilingual support.

Delivering Organic, Hormone-Free Milk with Purpose and Purity Case Study

Koita is an international premium beverage brand based in Dubai, offering certified organic and plant-based milk products across more than 10 countries. With a mission to make healthy living easy, Koita focuses on high-quality ingredients, eco-friendly packaging, and products that support wellness without compromising taste.

Their line includes organic dairy milk, lactose-free options, and vegan alternatives like almond and oat milk-sourced responsibly and free from additives. Koita’s playful branding and health-focused ethos make it a favourite among families, athletes, and clean-eating enthusiasts.

With a growing presence across the Middle East, Asia, and Europe, Koita continues to innovate in the clean-label beverage category with a focus on taste, sustainability, and lifestyle relevance.

Koita engaged HertsMarketingUK to enhance their online brand storytelling and improve global eCommerce functionality. With expansion into new regions and a growing D2C customer base, they needed a site that reflected their vibrant brand personality, facilitated smooth product browsing, and streamlined global fulfilment operations.

The challenge was to develop a unified, responsive experience across devices while supporting multi-regional content, localised SEO, and fast load times. The platform had to highlight product USPs and certification credibility, while also catering to varied dietary and cultural preferences across geographies.

We revamped their WordPress + WooCommerce platform with localisation support, brand-consistent visuals, product education zones, and optimised purchase flows. Our design strategy maintained Koita’s fun and wholesome tone while reinforcing consumer trust through transparency and clarity.

The final delivery significantly improved usability, content engagement, and online conversions-fueling Koita’s mission to bring “Goodness Tastes So Good” to households worldwide.

  • Client: Koita
  • Industry: Health Food & Beverage / Organic Dairy & Plant-Based Milk
  • Platform: WordPress + WooCommerce
  • Scope of Work: Website Redesign, Global UX Optimisation, Multi-Region SEO, eCommerce UI
  • Objectives:
    • Improve brand storytelling across markets
    • Optimise global user experience and mobile performance
    • Boost organic traffic with regional SEO enhancements
    • Streamline customer journey and checkout flow
  • Results:
    • +170% increase in international web traffic
    • 2.8× boost in D2C sales within 3 months
    • −40% reduction in bounce rate
    • +3x average session duration

“Working with HertsMarketingUK was a game changer for our digital presence. From regional optimisation to visual storytelling, their work elevated the way Koita connects with global customers online. We’re seeing better engagement, smoother shopping, and stronger brand recall than ever before.”

— Naveed
koita.com